Our Director of Connections, Mike Pocci, had an 18-minute conversation with Mike Kartson at Spectrum Reach about the rising popularity of streaming TV, today's TV ecosystem, media consolidation (with surprising mergers) and an audience that’s more fragmented than ever.
Read MoreRecently, Mike had the opportunity to sit down with Keith Hotchkiss, President of Cleveland Metro's iHeartMedia to discuss the role of audio in marketing. In this 24-minute conversation, Mike & Keith cover how and why people use audio, how to create a memorable audio experience for consumers and what the future holds for audio applications in marketing.
Read More